One jeans, four different moods.

It&rsquo;s T-minus one month until the most wonderful time of the year, and you know what that means &mdash; it&rsquo;s time to play Secret Santas with colleagues, exchange gifts with friends and spoil your family rotten. We know that the road to finding the perfect gift for everyone year after year is anything but easy, but this year, Levi&rsquo;s&reg; Holiday 2023 collection might be the right place to start.
To celebrate the arrival of the festivities, the brand unveiled an It&rsquo;s Giving Season campaign featuring Emma Chamberlain. This marks the second collaboration between Levi&rsquo;s and the multi-hyphenate social media personality. Emma took on the role as a contributing creative director this round, introducing the new Ribcage Bell jeans alongside other stylish separates and the Emma&rsquo;s Edit Gift Guide.&nbsp;

The collection's focal point, the Ribcage Bell, is a new take on a modern classic. Featuring a high waist that flares out at the bottom, the design is Levi&rsquo;s highest high rise with a vintage wide leg. Its versatility is tuned up with the introduction of a wide range of colours and washes, including fail-proof black, eye-catching jewel tones and rugged corduroy.
In conjunction with the launch, we teamed up with Levi&rsquo;s&reg; on a gift guide highlighting the must-have denim. Whether it&rsquo;s for you or your loved ones, below are four ways to pair the trendy classic according to different styles. The best part about gifting Levi&rsquo;s pieces? They will last this season and beyond.

If she&rsquo;s&hellip; the queen of co-ords
A matching denim fit that can be dressed up or down is fail-proof.
As seen on model: <a href="https://www.levi.com.my/product/levis-womens-teodora-western-shirt/a72440/p/19090201">Teodora Western Shirt</a> and <a href="https://www.levi.com.my/product/levis-womens-ribcage-bell-jeans/a75030/p/19090205">Ribcage Bell Jeans in Light Indigo</a>

If she&rsquo;s&hellip; all about comfort
A simple T-shirt-and-jeans combo has never looked this good.
As seen on model: <a href="https://www.levi.com.my/SearchResults.aspx?search=Graphic%20Classic%20Tee%20in%20Levi%27s%20Overalls%20Poster%20Egret">Graphic Classic Tee in Levi's Overalls Poster Egret</a>, <a href="https://www.levi.com.my/product/levis-womens-monica-long-sleeve-t-shirt/a71940/p/19090203">Monica Long-Sleeve T-Shirt, </a><a href="https://www.levi.com.my/product/levis-womens-ribcage-bell-jeans/a75030/p/19090205">Ribcage Bell Jeans in Dark Indigo</a> and <a href="https://www.levi.com.my/product/levis-womens-poster-logo-cap/d78250/p/18972037">Poster Logo Cap</a><a href="https://www.levi.com.my/product/levis-womens-ribcage-bell-jeans/a75030/p/19090205"></a>

If she&rsquo;s&hellip; denim-obsessed
Amp up the ante with not one but three denim separates.
As seen on model: <a href="https://www.levi.com.my/SearchResults.aspx?search=Teodora%20Western%20Shirt">Teodora Western Shirts</a>&nbsp;and <a href="https://www.levi.com.my/product/levis-womens-ribcage-bell-jeans/a75030/p/19090205">Ribcage Bell Jeans in Medium Indigo</a>&nbsp;

If she&rsquo;s&hellip; always borrowing from the boy(friend)
Shop from the men&rsquo;s collection, and do a good job while you&rsquo;re at it.
As seen on model: <a href="https://www.levi.com.my/product/levis-mens-twofer-shirt/a75880/p/19090193">Men&rsquo;s Twofer Shirt in Feather Grey</a>, <a href="https://www.levi.com.my/product/levis-mens-relaxed-fit-western-shirt/a19190/p/18971999">Men&rsquo;s Relaxed Fit Western Shirt</a> and <a href="https://www.levi.com.my/product/levis-womens-ribcage-bell-jeans/a75030/p/19090205">Ribcage Bell Jeans in Black</a>

Levi&rsquo;s&reg; Holiday 2023 collection is now in stores.

Videography: Kevin Loh / Visionmind Studio
Creative direction &amp; styling: Joan Kong
Talent: Olivia Ko
All clothing: Levi&rsquo;s&reg; Holiday 2023 collection

It’s Giving Season: Levi’s® Holiday 2023 collection is perfect for all your gifting needs

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