Swarovski turns a new page under the helm of Global Creative Director Giovanna Engelbert.

At its 125th anniversary, Swarovski leaps a step into the future with a dramatically fresh vision by Giovanna Engelbert, a celebrated fashion icon and creative talent.

In 2020, Giovanna Battaglia expanded her role at Swarovski from creative directing the B2B division to now heading the crystal maison&rsquo;s global creative direction. Her debut work, the Collection One, comes to life as the first act of the&nbsp;Wonderlab&nbsp;that delivers an utterly different dimension of Swarovski.&nbsp;

&ldquo;I wanted to explore the fundamental geometry of crystal and its potential as a material,&rdquo; said Giovanna Battaglia, &ldquo;As I set out on my own creative journey, I respect how transformative jewellery can be and wanted to create pieces and a vision of style that women and men could embrace and feel like their bold unique selves in.&rdquo;

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With an explosive approach to colour, cut and styling,&nbsp;Collection One&nbsp;embodies what Giovanna Battaglia has envisioned for Swarovski. From necklace to earrings and body jewellery, the collection stays true to Swarovski&rsquo;s heritage with&nbsp;enduring elegance&nbsp;while not afraid to stand out and make a statement.&nbsp; 
 
To celebrate the arrival of Collection One, Swarovski releases a series of short films where&nbsp;&ldquo;science and magic meet, extra and elegance collide&rdquo;, starring Adwoa Aboah, Isla Johnston and Gwendoline Christie.&nbsp;

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Discover more on <a href="https://www.swarovski.com/en-MY/s-swarovski-collection-1/">swarovski.com</a>.

"Collection One" marks a new era for Swarovski with Giovanna Engelbert

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