Watches & Jewellery

Swarovski's "Love, Mom" campaign is a tribute to maternal love

"There’s no one way to be a mother, to love like a mother, so this Mother’s Day Swarovski celebrates the many forms a mother’s love can take and that incredible connection between a mother and her child."

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Mother's Day is just around the corner and like every year before this, Swarovski is right here with us to celebrate the wondrous feats of these ladies in our lives.

Titled "Love, Mom", the campaign celebrates the diversity and inclusivity, the wisdom and guidance of Mom’s around the globe, featuring Swarovski's favourite muses and their mothers.

“There’s no one way to be a mother, to love like a mother, so this Mother’s Day Swarovski celebrates the many forms a mother’s love can take and that incredible connection between a mother and her child.”

- Creative Director, Giovanna Engelbert.

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Click below to shop the collection:

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And along with the campaign, Swarovski has curated a fascinating lineup of jewellery from its collections to let mothers everywhere style themselves up and express their unique and multi-facted self. After all, like Swarovski said in its release, "there is no one size fits all for motherhood".

To start, we have the colourful rainbow hued classics, the Millenia collection. From body chains to bracelets and necklaces, this series of Swarovski jewellery is an elegant assortment that will take their daily looks up a notch.

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If the mother you are looking to gift is a bold and audacious lady, then the Lucent collection is right up her alley. With structured silhouettes and striking candy-like colours, one of our favourite highlights is the new Lucent hoop earrings, which come in both square and round shapes.

For those who love a little "vavavoom", the Vittore collection is the star you need to jazz up your look with opulence and grace. Known for its precision-cut stones, the new Vittore designs highlights bold silhouettes, rose-gold tones and the Swarovski crystal 125th anniversary cut, making these exequisite piece simlply to-die-for.

Click below to shop the collection:

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Much more are available at Swarovski's arsenal of crystal fine jewellery and each of these precious designs are more than just a piece of jewellery. It is made to be a gift of the heart: from yours to theirs.

A sign of love given to show your appreciation and admiration for all they have done for us. What better way than to shine light and shower sparkled into their lives?

Click below to shop the collection:

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Discover the collection pieces and learn more about the world of Swarovski at www.swarovski.com.

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