I Want Choo: Follow Azira Shafinaz and Eyka Farhana as they get ready for a night out

The Jimmy Choo woman is in all of us. She knows how to have fun, loves some sprinkles of glitter and she is the muse of the house’s signature scents. Perfumer Sonia Constant shared the creative process behind I Want Choo: “I imagine a perfume whirling around a flower with carnal and vanilla inflection – the red spider lily. It embodies by itself the Jimmy Choo woman, with all its sensuality, its character and its brightness.” The floral accords then continues to inspire I Want Choo Forever, the intoxicating chypre ambery gourmand.

Some step into the night in their high heels, others won’t leave home without their lipstick on. For us, it’s that fragrance that you can dazzle all night long in completes the look. If I Want Choo is the scent that takes us from day to sundown with its bright and sensual duality, then I Want Choo Forever is its darker sibling that transforms an ordinary night into an unforgettable one.

Watch Azira Shafinaz and Eyka Farhana put glitz and glamour into their steps with the Choo duo for a night that won’t be like any other:

With an audacious black cherry heart enriched by jasmine sambac and vetiver, I Want Choo Forever reveals a sweeter and warmer character of the original floral bouquet. It fuses rose and pink peppercorn for an intriguing opening. Once it dries down, a bed of earthy moss, vanilla, and tonka bean leaves a delicious and addictive trail that lingers all night.

Housing this magnetic blend is a black degrade lacquer bottle. Its sculptural silhouette is completed by a striking gold monogram on the façade, along with a matching hammer cap that nods to Jimmy Choo’s storied shoemaking heritage.