Spring is meant for adventures.

To celebrate the arrival of Spring, kate spade new york unveils its latest campaign starring seven Malaysian women: Sweet Qismina, Dhabitah Sabri, Sharifah Rose, Sharina Shahrin, Sonya Danita Charles, Vivian Foo, and Bay Doucet.
Titled It All Started With, the campaign tells the tale of unexpected experiences and unforgettable misadventures. Its quirky and light-hearted mood speaks to the collection&rsquo;s essence. Creative directors Tom Mora and Jennifer Lyu looked to Kate Spade&rsquo;s heritage and nature for a joyful collection that evokes nostalgic sensibilities. Silhouettes from the 50s and 60s are reinvented for today&rsquo;s wardrobe, prints meet colours to double the fun.
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Bay Doucet

Sweet Qismina

Sharifah Rose

Nur Dhabitah Sabri

Sharina Shahrin

Vivian Foo

Sonya Danita Charles

Discover more on <a href="https://malaysia.katespade.com">katespade.com.</a>

Bay Doucet, Sweet Qismina and more star in Kate Spade’s Spring 2023 campaign

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