BONIA celebrated its 50th Anniversary with TWICE's NAYEON
An exclusive pop-up event at Pavilion Kuala Lumpur.
To mark its 50th Anniversary, BONIA launched an exclusive pop-up at Pavilion Kuala Lumpur, themed “The BONIA 50-Year Voyage: Celebrating Our Journey with You.” Drawing inspiration from the brand’s iconic globe print, the pop-up encapsulates the spirit of global exploration and timeless sophistication.
The celebration was elevated by the appearance of BONIA’s ambassador and international K-POP sensation, Nayeon from TWICE, who graced the event with her presence.
Guests are invited to embark on a 5 Senses Journey, featuring activities centered around sight, sound, smell, and touch. Along the way, they can collect stamps on a postcard at four different stations to redeem a prize.
Guests are also invited to explore additional highlights of the pop-up, including an 8-foot giant leather BONIA logo that reflects the fluidity of handcrafted leather and the architectural elegance of iconic design. They can browse a variety of BONIA collections, including the special 50th Anniversary sustainable range featuring the brand’s globe print, as well as exclusive items such as limited-edition scented candles and charm pendants.
