Fashion

Bonia presents the exclusive "Bonia x Amelia" collection for Raya 2023

Time to join the festivities with a hint of nostalgia with the chic Bonia x Amelia collection.

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This Raya, Bonia invites us on a nostalgic journey back in time with its "B-Rasa Sayang" campaign, featuring an exclusive collaborative collection with the radiant Malaysian actress Amelia Henderson.

A harmonious blend of retro charm and contemporary chic, the BONIA x AMELIA collection is an ode to the vibrant essence of yesteryears, reimagined for the fashion-conscious individuals of today.

Showcasing an array of celebratory colours, bold designs, and versatile pieces, the collection serves as a bridge between the cherished memories of the past and the stylish expressions of the present. With Amelia Henderson at the helm, the campaign unfurls a tapestry of royal blue and burnt orange hues across bags, footwear, and ready-to-wear pieces, ensuring you're perfectly outfitted for everything from casual daytime gatherings to the most festive of occasions.

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What sets the "B-Rasa Sayang" campaign apart is its ability to rekindle our love for vintage staples—square-toed heels, metallic leather, and notably, the petite bag—while introducing them in new, eye-catching forms. Highlighting the launch are two exquisite additions to Bonia’s illustrious bag lineup: the Amelia Petite Sling and the Amelia Shoulder Bag. These pieces, designed with both chic aesthetic and practicality in mind, promise to be the showstoppers of any Raya ensemble.

Embrace the Raya spirit with Bonia's "B-Rasa Sayang" campaign, where Amelia Henderson's elegance meets the brand's iconic craftsmanship, delivering a collection that's as timeless as it is trendy. This Raya, let's celebrate the joy of nostalgia and the thrill of the new with Bonia and Amelia.

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Discover more and shop now on www.bonia.com.my.

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