L'Officiel to open digital fashion museum for 100th anniversary celebration
It's not every day where a brand gets to celebrate its 100th birthday and for us at L'Officiel who is celebrating our brand's centennial milestone, we are going big with a unique once-in-a-lifetime virtual fashion museum, titled "House Of Dreams".
This virtual museum will commemorate the publication's long and illustrious history, during Paris Fashion Week. All are invited inside the exclusive exhibition, which will officially unveil on September 30, with registration for the event now open.
By looking back at the curation of fashion history, the interactive experience will also confront what's next for the industry. Select L'OFFICIEL imagery will be showcased as part of an NFT exhibition in addition to special VIP performances. The virtual vernissage will also feature L’OFFICIEL’s Fall 2021 cover stars Jessica Chastain and Maluma.
A selection of digital experiences will highlight major luxury brands like Valentino, Dior, Salvatore Ferragamo, and Tiffany & Co. Other digital rooms have been designed to explore editorial subjects such as diversity, Haute Couture fashion, and Paris' famed nightlife.
Following the exhibition's launch, new themed rooms and showcases will be open for access.
Pre-register now for tickets to
the L'Officiel "House Of Dreams" now at www.lofficiel100.com.
