A dream beneath the Californian desert sky.

Last September at Hearst Plaza, Longchamp presented its <a href="https://www.lofficielmalaysia.com/fashion-week/nyfw-spring-summer-2020-longchamp-runway">Spring/Summer 2020 collection</a>, a whimsical explosion of mellow colours and airy silhouettes inspired by&nbsp;Judy Chicago&#39;s fireworks and smoke in the desert.

To recreate the dreamlike scenery for its coming Spring/Summer 2020 ad campaign, Longchamp&nbsp;sets out on a quest to the Californian desert, and through the lens of Columbine Goldsmith, we explore the solar journey from dawn to dusk &ndash; with Kendall Jenner, of course.

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The campaign features three distinct visuals, where Kendall Jenner clad in a red leather mini-dress, a pale celadon leather coat and a pastel hooded dress. Each of the looks creates a mesmerising colour-blocking effect against the azure desert sky that reflects a different time of the day &ndash;&nbsp;midday, golden hour and the dayspring.

<a href="https://www.lofficielmalaysia.com/fashion/new-longchamp-roseau-bag-spring-2020">Longchamp Roseau bag</a> mini edition is the twinkler across the campaign. This season, the classic design of Longchamp returns as the style &agrave; la mode &ndash;&nbsp;the toggle comes in a modern, oversized proportion, while the detachable strap allows wearers to carry with various ways.

Be it a delicate evening bag or a cross-body statement, the Roseau can fit into your look.&nbsp;

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Visit <a href="https://www.longchamp.com/it/en" target="_blank">longchamp.com </a>to find out more.

From Dawn to Dusk: Kendall Jenner is back for Longchamp Spring 2020

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