Fashion

Paul Andrew is the new creative director for Salvatore Ferragamo

Moving up from his role in footwear, Paul will now take over the creative direction of Ferragamo's womenswear collection.
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Previously the Design Director of Women’s Footwear for Salvatore Ferragamo, the dashing design master Paul Andrew has now been appointed Creative Director for Women's Collection.

Effective immediately, Paul will now be overseeing the entire women's division of Salvatore Ferragamo to reimagine and reinvigorate the brand, something he has been excelling in the shoes department.

On his new appointment, Group CEO of Salvatore Ferragamo, Eraldo Poletto says, "I am confident that with this new responsibility, Paul will now be able to creatively unify all categories of the women’s business with coherence and synergy, strengthening our brand identity.”

A celebrated British born designer, Paul started off his career with the launch of his namesake label in 2012 and has even won the Vogue/CFDA Fashion Fund in 2015.

He was first scouted by Ferragamo in September 2016 to be the footwear director of the brand, in charge of reinvigorating Ferragamo's design identity.

Paul Andrew is also one of the many accessories designer who was turned into the creative director for ready-to-wear, much like his peers Alessandro Michele (Gucci) and Johnny Coca (formerly Céline and now Mulberry).

 

 

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