In February, Raf Simons presented his Fall 2018 collection in New York titled Youth In Motion&nbsp;and it started quite a buzz due to its theme: drugs.

It&#39;s both a departure from and as an extension of his previous ad campaign for Spring 2018. The imagery, then, was inspired by New York City&#39;s <a href="https://www.lofficielusa.com/men/raf-simons-returns-to-neon-chinatown-for-spring-summer-2018-campaign" target="_blank">Chinatown </a>neighbourhood but both feature model and Simons muse, Luca&nbsp;Lemaire.&nbsp;

Photographed by Simons&#39; go-to photographer&nbsp;Willy Vanderperre, the new set of images place Lemaire alongside colourful flower arrangements accessorized with some drug paraphernalia easter eggs.

Swipe the gallery to take a look at Raf Simons&nbsp;Fall 2018 Campaign:

If you look closely, you&#39;ll see dime bags, rolled up dollar bills, and banana peels. It&#39;s like a narcotic-infused&nbsp;Where&#39;s Waldo!&nbsp;

The theme of the campaign doesn&#39;t veer too off from the collection itself which is said to be inspired by Drugs, a tragicomic play by Cookie Mueller and Glenn O&rsquo;Brien about a couple&#39;s entanglements with stimulants during the 60s to the 80s. Simons&#39;s Fall 2001 collection titled Riot, Riot, Riot&nbsp;also proved to be of influence as well.&nbsp;

Photography:&nbsp;Willy Vanderperre 
Styling:&nbsp;Olivier Rizzo 
Hair:&nbsp;Anthony Turner 
Make-up:&nbsp;Peter Philips 
Model:&nbsp;Luca&nbsp;Lemaire 
Floral Arrangements:Mark Colle

Raf Simons releases drug-inspired Fall 2018 Campaign

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