Let Lisa and Cha Eun-woo bring you on a virtual tour of Bulgari's exhibition in Seoul
The Bulgari Colours exhibition was launched in Seoul's Hangaram Design Museum on 20th July 2021, bringing with it over 200 creations from the brand's archival heritage collection and from prestigious private collections across the globe. It's a stunning display of high jewellery, though one that many can't experience in person right now.
That's Bulgari's latest creation, the Bulgari Colours Exhibition app, changes that by allowing visitors to experience the museum in a virtual space filled with stunning visuals and guests cameos by Blackpink's Lisa, idol Cha Eun-woo, and model Ko So-young.
Upon entering the virtual world, users are prompted to create their own avatar, one that they can lavish with Bulgari's iconic jewellery, watches and accessories. Hero pieces from the collection can even be viewed using state-of-the-art 3D technology, and are accompanied by a rich and thorough history of the piece.
The app also holds exclusive behind-the-scenes videos of Blackpink's Lisa, idol Cha Eun-woo, and model Ko So-young, where they take you through the exhibition, dressed in the best of Bulgari jewels. Beyond that, the app promises 'missions' that users can engage in for the chance to participate in a lucky draw event.
See a sneak peek of Lisa's appearance in the Bulgari Colors app here: