HABIB launches its Aidilfitri 2023 campaign
The leading Malaysian jeweller draws from Tekat embroidery as inspiration for its HABIB Rantaian Kasih Aidilfitril 2023 collection.
For this year’s Aidilfitri campaign fronted by actress-influencer Sharifah Rose, HABIB draws inspiration from the traditional Tekat practice of Malay ornamental embroidery that employs gold threads on lush velvet. Originally a court art associated with royal regalia, palace adornment and rites of passage, Tekat boasts finesse and precision which is mirrored in the intricate details, design and craftsmanship of the HABIB Rantaian Kasih Aidilfitri 2023 collection.
The stunning HABIB Arowana collection with its geometric and fluid silhouettes evokes the dragonfish symbolic of health, prosperity and power. From the sophisticated HABIB Oro Italia 916 collection that injects a new twist to classic shapes and the beloved HABIB Exclusive 916 gold collection with yellow and white gold designs, Butang Baju Melayu with matching silver palladium rings for men, and floral and butterfly gold charms for children, the wide array of jewellery will add sparkle to any celebratory style for the coming festivities.
Of course, Aidilfiri offerings at the leading Malaysian jewellery brand won’t be complete without this season’s HABIB gold wafer coins that pay homage to Tekat, expressed with motifs inspired by nature and local plants. Featuring five designs: Bunga Cengkih (Cloves), Bunga Kekwa (Chrysanthemum), Bunga Padi (Padi), Bunga Raya (Hibiscus), and Awan Larat (Cloud), the limited-edition 999.9 Gold Wafer Coins (sold individually or as a set) are perfect as collectables or for gifting as duit raya.
Visit habibjewels.com to find out more.