Triple Icon: A new twist where Louis Vuitton meets Eileen Gu
It's a twist we never expected but are simply in love with.
The Louis Vuitton Twist is an icon that needs no further introduction (all thanks to its unique twist-lock clasp) and who better to match its latest campaign than another iconic star - Olympian Eileen Gu.
Perfectly embodying the Twist’s bold personality, the celebrated professional skier takes on a new challenge as the face of the new Louis Vuitton Twist bag campaign.
And where better to capture the dynamic of these two icons than yet another icon - the scenic and spectacular Messner Mountain Museum Corones designed by the late Zaha Hadid.
Set in a panoramic snowy landscape, the Louis Vuitton Twist is given a new look for the latest collection, boasting new feminine colours and Monogram flower embellished chains.
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