Watches & Jewellery

Fred, the Sunshine Jeweler, opens its first boutique in Malaysia

Friend of the Brand Mew Suppasit Jongcheveevat makes a special appearance at the grand opening.

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Maison FRED, the French jeweller who recently broke the internet with its partnership with BTS' Jin, has unveiled its first Malaysian boutique at SEIBU, The Exchange TRX.  

Inspired by the founder’s unconditional love for the sun and sea, this new boutique brings a piece of Riviera to our city. Inviting warmth radiates through the crystal-clear façade, offering a gorgeous view of the display inside. Art Deco patterns nod to the arches of the Maison’s first Parisian boutique, while aqua blues contrast with golden and wooden accents to evoke the charm of coastal sunrise and sunset. From Force 10 to Chance Infinie to Pretty Woman, the new space showcases a curation of FRED‘s iconic designs, including the High Jewelry creations. It also features a private lounge area where guest can explore the creations the consult with the specialists in a more personalised setting.

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To celebrate the grand opening, Thai actor and Friend of the Brand, Mew Suppasit Jongcheveevat made a stylish appearance at the boutique, wearing a necklace, bracelets, earrings, and rings from the Force 10 collection.

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Swipe the gallery to take a look at the guests who graced the event with their style and presence:

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Han Pin & Jane Chuck
Alicia Amin
Perry Kuan & Jestinna Kuan
Zhen Ning
Joe Shiang
Fyrone Taylor
Gaston Pong
Jack Goh
Felicia Lee
Nadia Heng
Josh Kua
Jeii Pong

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